Riley Krotz

Riley T. Krotz, Ph.D., is an award-winning marketing professor and the Dr. Persis E. Rockwood Emerging Scholar at Florida State University’s Herbert Wertheim College of Business. His research focuses on solving complex challenges at the intersection of healthcare, frontline employee management, and public policy. Dr. Krotz’s work is published in top-tier business journals and is backed by over $200,000 in grant funding from globally recognized organizations, including the American Marketing Association and the American Antitrust Institute. Dr. Krotz also serves as an expert witness in marketing and business practices cases.