Ph.D, Marketing, Texas A&M University (2023)
M.B.A, Entrepreneurship & Marketing, Rochester Institute of Technology (2010),
B.Tech, Mechanical Engineering, NIT-Warangal, India (2006)
B2B Marketing Strategy
Platform Marketing Strategy
Machine Learning
Narendra Bosukonda is an assistant professor in the Dr. Persis E. Rockwood School of Marketing at Florida State University’s College of Business. He comes to academia with more than 12 years of experience in marketing, where has worked and consulted with startups, and service and manufacturing firms in U.S. and India in formulating business plans, developing market entry strategies and customer value propositions. Bosukonda currently teaches a marketing research course in the college and conducts research in the area of B2B marketing strategy and social media platforms.
Dr. Bosukonda spends his spare time practicing archery and ancient Indian fitness equipment such as mudgars, ghada.
