Faculty News

'Breaking barriers': Marketing professor Maura Scott named Rockwood Eminent Scholar

Florida State University marketing professor Maura Scott finds herself reflecting on the legacy of Persis Rockwood, the late FSU marketing professor who established so many firsts that she might as well have trademarked the word.


Marketing professor focuses on 'the greater good'

Ethics. Inclusivity. Societal well-being. Maura Scott makes those concepts the focus of her award-winning research into, among other topics, ways in which organizations can simultaneously increase profits and make life better for their customers, particularly those from vulnerable populations. Scott, the Persis E. Rockwood Professor of Marketing in the College of Business, says her approach reflects her vision of using "rigorous, inclusive scholarly research to help improve consumers' financial and health decision-making and well-being, and to underscore the role firms can play in advancing the greater good."


Finance expert: Fed had to respond to high inflation

Soaring inflation and its threat to the U.S. economy gave the Federal Reserve no choice but to raise interest rates this week and to signal further increases in the coming months, said William Christiansen, longtime chair of the finance department in Florida State University's College of Business. "There's pretty much unanimous agreement that they have to raise rates," said Christiansen, referring to the Fed's rate-setting Federal Open Market Committee, or FOMC. "Rates are at historic lows, and they've been that low for a long time. Now inflation is very high, and the Fed has to respond."


What makes our 'Dancing CPA' tick

The robber said he had a gun, and 17-year-old bank teller Miles Romney wasn't about to question him. Romney merely did what his employer had instructed him to do in such cases – follow orders. In this case, that meant: (1) start handing over $100 bills and (2) don't press the alarm -- or he'd get shot. "I got robbed at gunpoint," Romney reflects about 25 years later. "That's why I dance." Leave it to Romney to turn any moment, even a serious one, into a punchline. 


Valued faculty members – and each other's Valentines

About their first encounter 32 years ago, Ken and Deb Armstrong hold nothing back. "We met in a bar," he says with a smile. "Literally," she says with a laugh.

Little did they know that decades later they'd teach together in Florida State University’s College of Business. We thought we'd share their story, just in time for Valentine's Day.

The Armstrongs have been working together at the college for almost five years and at the university for about 12 years, making them a symbol of teamwork, excellence, stability and – you bet – love.


Delving into supply, demand, computer chips, holiday gifts and more

We’ve seen long lines of ships waiting to unload their freight in Southern California ports.

We’ve seen empty grocery-store shelves, including in aisles for pet food and canned goods. We’ve seen vacant car lots and backorders of household appliances from a worldwide shortage of semiconductor chips.


College announces Dean Gatzlaff professorship

College of Business Dean Michael Hartline announced during the 27th annual Real Estate TRENDS Conference last week that a professorship has been created to honor Professor Dean Gatzlaff, who is retiring next spring.


FSU College of Business mourns passing of former professor

A towering presence in the hallways of the Florida State University College of Business for two decades, recently retired Ceasar Douglas, a former management professor and department chairman, passed away on June 30, 2021.


FSU College of Business mourns passing of pioneering former professor

The Florida State University College of Business is mourning the death of beloved former faculty member Persis E. Rockwood, who taught marketing and management at the college from 1960 to 1989. She died on Monday, May 31, at the age of 97.


Managing employee turnover, workload at auditing firms key to maintaining quality, college’s Newton finds

Heavy workloads and high employee turnover are simply part of business for most auditing firms — but successfully managing these dynamics is key to maintaining quality audits, a Florida State University researcher has found.