Minor in Business Analytics


The minor in Business Analytics offered by the Department of Business Analytics, Information Systems and Supply Chain fits a market need for graduates who are well rounded and particularly strong in their capability to understand the flow of business and bridge the gap between analysis and strategic decision- making. This Business Analytics minor is designed to produce analytically savvy graduates adept at working in interdisciplinary teams in any organization to solve complex business problems.

The Business Analytics minor provides students with skills in the fields of data mining, business intelligence and analysis. Students will move beyond reviewing statistics to understanding the implications for business and developing actionable intelligence, building on the diverse skills and knowledge gained in their major business curriculum.

Application Procedure

Students interested in pursuing the minor should register their intent to do so with Maketa Austin in the College of Business Undergraduate Programs Administration Office (RBB 327) prior to starting the minor. Students are encouraged to begin the minor coursework at least three semesters before graduating.

Minor Requirements

The Business Analytics Minor will consist of 12 credit hours. The Business Analytics minor is open to both College of Business and non-College of Business students. Students are required to complete four 3-hour electives as described below. Only coursework with a grade of “C-“or above will count toward the minor. All courses must be completed at Florida State University. Any questions about the minor requirements should be directed to Maketa Austin in the Undergraduate Programs Administration Office (RBB 327).

Program of Study



MIS major

COB major 

Other major 

ISM 3540

  Big Data

ISM 3541

  Introduction to Business Analytics



ISM 4117

  Business Intelligence

ISM 4212

  Information for Operating Control 
  and Data Management


ISM 4545

  Data Analytics and Mining 
  for Business


  Consumer Demand Analytics 
  with Big Data

QMB 4700

  Operations Research for 
  Managerial Decisions

 = Courses that satisfy the minor requirement.


  • ISM 3540 - Big Data. This course utilizes a variety of analytics tools and techniques to examine large datasets as an intelligence-providing activity for the purpose of management decision-making.

  • ISM 3541 - Introduction to Business Analytics. This is an introductory course intended to familiarize students with basic business analytics concepts and applications. It covers the principles of data analytic thinking and provides a solid foundation for data driven decision making in various business and organizational settings. The course places special emphasis on working through applications and examples of analytics in the real world. It also presents an accessible overview on some of the fundamental techniques (e.g., X, Y) in business analytics.

  • ISM 4117 - Business Intelligence. This course introduces business intelligence as computerized support for managerial decision-making. It concentrates on the theoretical and conceptual foundations of business intelligence as well as on commercial tools and techniques available for effective decision-support.

  • ISM 4212 - Information for Operating Control and Data Management. This course covers the theory, techniques, and applications of information management and control including organizations as information-processing systems and executive support systems.

  • ISM 4545 - Data Analytics and Mining for Business. This course covers the most important data analytics and mining techniques to help corporations acquire knowledge from large data sets. Specifically, it introduces methods such as clustering, classification, association rule mining, etc. through a hands-on approach using specialized software.

  • MAR 4524 - Consumer Demand Analytics with Big Data. This course explores how firms can learn consumer demand from various data sources. It starts with laying a micro-economic foundation for demand analysis. Then, it discusses the various econometric approaches that modern firms use to uncover price elasticity. Last, it extends to several cutting-edge methods deployed to unconventional data types learning demand.

  • QMB 4700 - Operations Research for Managerial Decisions. Recent years have seen an explosion in the amount of data available to businesses. To achieve competitive advantages, companies need to find ways to make sense of this extraordinary amount of data and then use those insights to make better decisions. The field of business analytics has grown to address these needs. Analytics is envisioned as having three perspectives: descriptive, predictive and prescriptive. This course focuses on the prescriptive perspective and studies many of the mathematical tools available to the decision-maker to use the information derived from descriptive and predictive analytics.

Requesting Certificate of Completion

When you have completed the courses required for the minor in Business Analytics, you may contact the College of Business Undergraduate Programs Office to request a certificate of completion.

For questions regarding the minor, please contact an advisor in the Undergraduate Programs Office.

Note: At Florida State, minors are not posted on transcripts and are not included on diplomas.

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