Her research shows up in more than a thousand citations by fellow scholars. Her new findings resulted in five papers that are under advanced review at premier marketing journals. She has served on at least four journal editorial boards and at least five dissertation committees. The breadth of achievements by Colleen Harmeling reads like a list of feats that most faculty aspire to accomplish over the course of their career. For her success as an emerging female research star and mentor, the American Marketing Association recently named Harmeling winner of its 2023 Erin Anderson Award.

Toward one end of the shiny third floor of the Rovetta Business Annex, she grabs your attention. Her face, and especially her smile, dominate an encased poster that tells you: "She lived with the future in mind." A few steps from there, a sign at an entranceway reminds you that Persis E. Rockwood lives on. "The Rockwood School of Marketing," said Mike Brady, director of the school and the Bob Sasser Professor of Marketing. "I can't read that – or say that – enough."

Two College of Business students saw to it last week that business schools throughout the country would take stock of Florida State University. Sophomore Mason Pullum and junior Cole Clemons, both finance majors, tied for first place with a team from Virginia's Washington and Lee University in the 9th annual Student Managed Investment Fund Stock Pitch competition at the University of Georgia's Terry School of Business.

Samantha Paustian-Underdahl seeks volunteers for a study she's embarking on with Shanna Daniels, a fellow faculty member in the Department of Management.

Consider the lengths to which Darren Brooks has gone to assist and promote the Florida State University College of Business. For the college and its students in recent months, he has: busted a dance move to great reviews, simultaneously tackled multiple roles and gotten pies smeared in his face and liked it. "I'm having a ball," Brooks said. "I really do enjoy what I do." But don't misunderstand: He means business.

So here we are, in the most loathsome time of year, and we're not referring to the weather. We're talking about tax season. See? We made you wince. We offer five faculty members from Florida State University's College of Business to help ease the anxiety of the paperwork, personal allowances and, if you're late, penalties of filing your taxes.

In a room full of women at the Florida State University College of Business, Bethany Schenk gestured to her PowerPoint presentation and got – better yet, stayed – fired up. "I love this line: 'I might only have one match, but I can make an explosion,'" she told students.

The Florida State University College of Business stood strong among the nation's best on U.S. News & World Report's 2023 rankings of online master's degrees and MBA specialties.

Dr. William T. Hold asked hundreds of students to raise a hand if they'd ever been told that they could be anything they wanted to be. Up went the hands. "That's probably one of the biggest lies you've ever been told – maybe the biggest lie you've ever been told – because regardless of how much I want to be a brain surgeon, an astronaut or the next Tom Brady, that's not going to happen," Hold said. "But the important part is that you can own your potential."

It's not entirely the how or the why. "It's the who," Jack Stephans says. Stephans is referring to his experience as a top student in the Florida State University College of Business, where he says he has excelled through the help of administrators, faculty members, fellow students and alumni, among others.